The blockbuster effect is one of the dominant factors in the dynamics of digital content distribution on various platforms, from streaming services to social networks.
It is widely known that whatever you call a yacht, that’s how it will float. Founders choosing a company name want it to sound cool, be memorable, original, unique, legal, and have positive associations.
The Internet is replete with messages about technological innovations in the field of marketing. But their appearance does not mean widespread use. The main marketing trends in 2023 are still based on already proven technologies.